The secret to the BBL isn’t a bigger butt

bigger butt

I can’t say that my most recent epiphany will change the world but it may change butts! The goal of a BBL or Brazilian Butt Lift was often thought to be a bigger butt at all costs. Now, with women getting the procedure to improve their silhouette, not necessarily to get a spot in a […]

BBL Aftercare and Must Haves [video]

You got a Brazilian Butt Lift (BBL), so now what? In this post, we’re going to answer some of the most common questions about BBL aftercare and must haves.   BBL Aftercare One of the most common issues after a BBL is the inability to sit directly on the buttocks for approximately 6 weeks. The […]

Silicone, Saline and Structured (Ideal) Breast Implants

You have options when it comes to breast augmentation. Now you can choose from silicone, saline or structured breast implants. Continue reading to understand the differences.   Breast implants: Know your options Even though you may be more familiar with silicone and saline, we’ll still review these. Silicone implants are sturdier and stronger than they […]

Can you do a hysterectomy and tummy tuck at the same time? [video]

hysterectomy and tummy tuck

Combination procedures are nothing new. Breast augmentation with a tummy tuck is a mommy makeover. Facelift with upper eyelid lift for facial rejuvenation. But combining procedures between completely different specialties is less common. In this case, we’re referring to a hysterectomy and tummy tuck. This is a potential combination procedure.     Combining a hysterectomy […]

3 ways to publish your prices with BuildMyBod Health [video]

publish your prices

It’s official! Price transparency in healthcare is closer to reality. President Trump released new rules requiring hospitals to publish their charges and negotiated rates. You may be thinking, “oh this doesn’t affect me! It only affects hospitals and their employed physicians.” But make no mistake, this affects all physicians. Including those providing outpatient services! You may also be […]

Don’t offer specials. Offer commitment instead!

discounts and specials

It’s that time of year again for plastic surgeons and other cosmetic physicians: running specials! And even though it’s tempting, try to avoid them. Don’t get me wrong, specials aren’t the most awful thing a doctor can do. But if they’re run too often, or their timing is too predictable, then the patient loses that […]

What Is a BBL & Should I Get One?

safe bbl

While you can work out routinely to achieve bigger glutes, getting a picture-perfect bum is an increasingly popular plastic surgery known as a Brazilian butt lift or BBL. As plastic surgeons, we hear it from patients all the time — do I have to gain weight for a Brazilian butt lift? For those not familiar, […]

Compete on price transparency, not price! [video]

price transparency

Whenever I discuss the concept of price transparency with other healthcare providers, the first thing they say is, “I don’t want to compete on price!” I simply don’t understand why the premise of price transparency automatically leads to the assumption that you have to compete on price.   Healthcare doesn’t follow the rules of a […]

One step closer: Price transparency in healthcare [video]

$300 per day penalty

It’s official! Price transparency in healthcare is closer to reality. President Trump released new rules requiring hospitals to publish their charges and negotiated rates. You may be thinking, “oh this doesn’t affect me! It only affects hospitals and their employed physicians.” But make no mistake, this affects all physicians!     Why price transparency in healthcare […]

Botox LIVE demo with Dr. Kaplan, Caviar Co and 99.7!

The image above says it all! Join us next Wednesday, November 20th, 2019 for a Botox LIVE seminar and demonstration at The Caviar Co! Yes, caviar will be served!   Botox LIVE Event! Dr. Kaplan will be on hand to give a short presentation on Botox and fillers. Greg, the host of 99.7Now Big Bay […]

Why CareCredit has its head up its a$$

carecredit

As a cosmetic plastic surgeon, I get emails all the time from CareCredit (a company that offers healthcare financing for patients) suggesting ways for us caregivers to better engage potential patients on our website. Here are just a couple. 1) Let the consumer know their financing options up front. 2) Allow them to apply for […]

3 types of a Mommy Makeover [video]

Mommy Makeover

The term Mommy Makeover is thrown around quite a bit amongst plastic surgeons and patients considering the procedure. But what is it? At its most basic meaning, a Mommy Makeover is a procedure to the breasts and abdomen to give a woman back her pre-pregnancy body. But there are several variations as you will see […]