The knowledge gap in healthcare is wider than I realized
I used to think the knowledge gap in healthcare was mostly isolated to the separation between the provider’s understanding of the patient’s condition and the lack of understanding on the patient’s part. Similar to your dependence on the mechanic fixing your car correctly and honestly because you lack an understanding of the modern day combustion […]
Dr. Kaplan speaking at MGMA 2017
Dr. Jonathan Kaplan, founder/CEO of BuildMyBod Health and Pacific Heights Plastic Surgery will be giving an hour-long presentation today at the MGMA Annual Conference. MGMA 2017: Empower According to the MGMA website, Medical Group Management Association (MGMA) is the premier association for professionals who lead medical practice. Since 1926, through data, people, insights, and […]
How price transparency makes the doctor more sympathetic
If you’ve read this blog before, you know how we promote all of the benefits of price transparency. By allowing consumers to know the cost of healthcare before receiving non-emergent care, they can make better decisions. And since more consumers have high deductible health plans now, they’re shouldering more of the financial responsibility. But did […]
Prairie Spine joins the BuildMyBod Network
Prairie Spine of Peoria, IL is now part of the BuildMyBod network. That means you can check your out-of-pocket costs for procedures dealing with “spine health.” So not only does Prairie Spine offer the latest in back pain services, they also offer the latest in price transparent medicine. What does this mean for Prairie Spine and […]
Build your email database and own your marketing!
While the answer may seem obvious, why do medical practices (or everyone for that matter) advertise with Facebook or Google? It’s because we want to get in front of the eyes of their billions of users. But we’re really not exposed to all of their viewers. Anyone that uses digital advertising knows that you narrow […]
